Product Team
June 26, 2024

Why is it Important for Consultancies to Use Innovation Intelligence?

In an era where AI, LLM, and NLP are revolutionizing industries, MAPEGY stands at the forefront, delivering a cutting-edge AI and data-driven Innovation Intelligence SaaS platform for strategic decision-making in real time. In fast-paced and competitive global markets with exponentially growing data and noise, our technology-leading solution is trusted by over 50 blue-chip customers such as Siemens, Bosch, BMW, and Accenture. Their innovators and decision-makers use our actionable innovation and trend insights to make their businesses future-proof. Access trends, startups, competitors, technologies, and more from one source, fully automated and constantly updated.

Understanding the Importance of Innovation Intelligence

In today’s dynamic and competitive business landscape, consultancies play a crucial role in helping organizations navigate uncertainties and stay ahead of the curve.

Innovation Intelligence, particularly platforms like SCOUT, offers consultancies a strategic advantage. Here’s why it is essential:

1. Keeping Pace with Rapid Technological Advancements

Technological advancements are occurring at an unprecedented rate. For consultancies, staying updated with these changes is vital to provide relevant and forward-thinking advice to their clients. MAPEGY’s Innovation Intelligence platform offers real-time insights into emerging technologies, helping consultants anticipate industry shifts and guide their clients accordingly.

2. Handling Exponential Growth in Data

The sheer volume of data generated every day can be overwhelming. Traditional methods of data analysis are no longer sufficient. MAPEGY’s AI-driven platform automates the process of data collection and analysis, filtering out noise and highlighting the most critical trends and insights. This allows consultancies to focus on strategic planning rather than data management.

3. Future-Proofing Businesses

Every business faces the challenge of disruption. Those that fail to innovate risk obsolescence. MAPEGY enables consultancies to identify potential disruptions early and develop strategies to mitigate them. By leveraging insights from our platform, consultancies can help their clients innovate proactively, ensuring they remain competitive and relevant​(Copy of daria's present…)​.

4. Addressing Unique Client Needs

Different clients have varying needs based on their industry, size, and strategic goals. MAPEGY’s platform is designed to cater to these unique requirements by offering customizable insights. Consultancies can tailor their approach for each client, whether they are public organizations focusing on local issues or private enterprises looking at global trends.

5. Providing Comprehensive Market Overviews

When approaching new clients, consultancies need a comprehensive understanding of the client's market position, competitors, and industry trends. MAPEGY’s platform offers a holistic view, encompassing patents, research articles, news, and more. This thorough understanding is crucial for developing effective strategies and gaining client trust​(Copy of daria's present…)​.

6. Supporting Strategic Decision-Making

Strategic decisions must be based on accurate, up-to-date information. MAPEGY’s Innovation Intelligence provides consultancies with actionable insights that are constantly updated, ensuring that their recommendations are based on the latest data. This supports more informed and confident decision-making for their clients.

Leveraging Innovation Analytics and Insights

Innovation Analytics and Innovation Insights are critical components of Innovation Intelligence. These elements provide consultancies with the ability to measure and analyze key Innovation Metrics, offering a clearer picture of an organization's innovation performance. Understanding Innovation Drivers and how they influence the Innovation Ecosystem allows consultancies to craft more effective and targeted strategies for their clients.


Innovation Intelligence is not just a tool but a strategic necessity for consultancies in today’s fast-evolving business environment. Platforms like SCOUT empower consultants with the insights needed to drive innovation, handle disruptions, and future-proof businesses. By integrating Innovation Intelligence into their services, consultancies can offer unparalleled value to their clients, ensuring sustained growth and competitive advantage in the marketplace.

As the trusted partner for over 50 blue-chip companies, MAPEGY is committed to providing the tools and insights necessary for consultancies to thrive in an era defined by rapid change and innovation. Leveraging Innovation Analytics, understanding Innovation Drivers, and engaging with the broader Innovation Ecosystem are essential steps for any consultancy aiming to deliver top-tier Innovation Insights and metrics to their clients.

Interested to learn more? Get in touch and we'd be happy to support you!

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