Alessia Gaspodini
March 15, 2023

How Airbus Leverages MAPEGY's Competitive Intelligence for Innovation

Dr. Christoph Stehncken, Ex-Head of Structures and Technical Authority at Airbus, is talking about how MAPEGY helped Airbus with being constantly up-to-date. 

Static VS Dynamic Reports

Building dynamic reports is a significant challenge for businesses. It requires considerable time, effort, and resources to collect and analyze data, identify trends, and generate insights that are relevant and actionable. Furthermore, with the pace of change in industries and markets accelerating, traditional reporting methods are becoming outdated and inefficient. Dynamic reports, which provide real-time information and insights, are essential for businesses to stay ahead of the competition, make informed decisions, and seize new opportunities. 

How MAPEGY supports Airbus

MAPEGY's advanced research platform enabled Airbus to stay up-to-date with the latest trends, technologies, experts, partners, and competitive benchmarking, without the need for time-consuming internal research or costly external reports. The platform's automatic updates and dynamic reporting capabilities provided Airbus with timely, accurate, and actionable insights, enabling them to make informed decisions quickly and efficiently. 

The previous reports were costing 10.000 - 25.000 euros each and they were built only every 3-4 years. With MAPEGY, Airbus could complete 17 new reports that are automatically, constantly updated. We're proud of these outstanding results.


About the Speaker

Christoph Stencken-modified

Dr. Christoph Stehncken, Ex-Head of R&T Composites at Aerotec and Ex-Head of Structures and Technical Authority at Airbus. With a background in Aeronautical and Aerospace Engineering, he extended his field of action in the automotive industry, where he could build the most innovative cars for 10 years.  He  is now working as Head of Program Management of global OEM-driven projects to push Business Development on the next level at Mitsubishi Chemical Group - Advanced Materials Division. 




Airbus is a world leader in the aerospace sector, operating in the commercial aircraft, helicopters, defense and space sectors “for a safe and united world”. With around 130,000 employees and as the largest aeronautics and space company in Europe, Airbus is a pioneer in different fields, including designing, manufacturing and delivering aerospace solutions. They constantly receive roughly half of all orders for commercial airplanes and produce the most cutting-edge commercial aircraft.


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